Multimedia Mastery
By:
Bookdio
Categories:
Business, Sales & Marketing
Description:
If you’re finding it difficult to rank well and to get traffic, it may be because your content strategy is outdated. It’s no longer possible to rank well by writing hundreds (perhaps thousands) of simple articles and getting a lot of high quality backlinks. To do so would probably take years of hard work—and who wants to wait that long for results? By then, things may have changed again, and you could be starting over at ground zero.
Downloads:
742
File type:
About the Book
Years ago, the average website was mostly text, generally having only a very few images that served specific purposes, such as the site’s logo, advertising banners, and small decorative graphics to call attention to certain areas of the site. The main reason for this was to keep the site small and fast loading since internet speeds were still quite slow. However, as high-speed internet has come to most of the world, websites are now full of images, videos, and other forms of media. In fact, many people prefer to view other types of media rather than spend a lot of time reading.
Never in the history of the internet has it been so incredibly important to have various forms of content available on your site. No longer is it profitable to focus solely on the written word. Even if you’re depending on SEO to bring a significant portion of your traffic, it’s still vital to include a wide variety of media types on your site. While Google still loves written content, it also loves to see other forms of media such as images, videos, and downloads on your site, and your visitors will, as well!
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